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Soba Ulala

Rating

4.7 (2.1K reviews)

Cuisine

Japanese

Price Range

$$$

Location

Soho

Why We Like It

It’s an update to the eponymous, Michelin-starred spot from chef Hirohisa Hayashi, now with a particular focus on soba noodles made daily in house. It’s no longer a tasting menu, so do come ready to order to your heart’s content. Pro tip: Hayashi is a certified sake sommelier, so take his recommendations seriously.

About Soba Ulala

In March, 2026, Hirohisa entered a preparation period for its relocation and transition to a new concept, "Soba Ulala", continuing under the same management team.

At the heart of Soba Ulala is our house-made soba, prepared fresh each day with the same care and attention that defined Hirohisa’s kitchen. What many guests loved as part of the omakase experience now takes center stage. Our menu offers à la carte style, but our philosophy remains unchanged from Hirohisa. Thoughtful ingredients, refined technique, and attentive, personal service in a serene setting away from the bustle of the city.

Upcoming Events

Aug 16

Event: NAGAOKA Kaiseki Dinner
Time: Sun, Aug 16, 2026 5:30 PM - 8:30 PM
Location: Soho

Aug 17

Event: NAGAOKA Kaiseki Dinner
Time: Mon, Aug 17, 2026 5:30 PM - 8:30 PM
Location: Soho

Address

Soba Ulala

73 Thompson St
New York, NY 10012

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